It is with a heavy heart that I am announcing the closure of Three Jelly Moulds and a Wardrobe, my little vintage shop. The shop will close on Friday 31st August.
I have to be honest and share my reasons as my blog readers have been so instrumental in success of this shop. But sadly, this was not quite enough to make it feasible. To be completely frank, I have made hardly any money from the shop. Yes, I have had some sales, but after the costs of running the shop – hosting etc, time – hours spent photography and listing each individual item, along with purchasing the items in the first place. It adds up. A few months back the Royal Mail significantly increased their postage prices which was a killer for a shop carrying many heavy items. We all know that high postage costs puts off potential customers, so I was absorbing some of it in my profit. Therefore, there was really not much of a profit at all. Couple this with the personal pressure I put upon myself to do something well, I just cannot run the shop any longer. Small business is very tough anyway, but the practicalities of a heavy item vintage shop is just not that feasible for me right now.
All is not lost though. I have learnt an incredible amount through this short venture which will undoubtedly influence my future work. I have experience in e-commerce sites, small online businesses and the challenges of trying to promote a new venture from scratch. It was all very hard work and the lessons were great to learn. I might share some of these in the near future to help others.
I need to concentrate on the various other projects in my life right now, and sadly vintage homeware cannot be part of that at the moment. I am quite sad about that, but it is the way it has to be.
All present stock will be available until 31st August. There won’t be any further reductions, but after that date I will be reducing my stock in alternative ways.
Finally, a big thank you to everyone who has encourage me, and of course, purchased something from Three Jelly Moulds and a Wardrobe.